Get discovered by the right guests. Then book them.
Oxto pairs wine country discovery with a native reservation OS, reaching 500k+ wine lovers planning real visits, not passively scrolling.
Oxto Verified
Get discovered by the right guests.
The more Oxto knows about your winery, the better it can match you with the right visitors. Verified gives you the tools to share more, so our AI search algorithm has more to work with to put you in front of more customers.
In good company
Wineries already Verified.
Oxto Reserve
Turn discovery into reservations.
Oxto finds your guests. Oxto Reserve books them, and remembers everything. Booking infrastructure connected directly to your Oxto audience, where every reservation builds guest intelligence you actually own.
Book a tasting on the river.
The same widget that powers Oxto Reserve, embedded on the winery's own site. Guests book without leaving the page.
Everything is customizable. Every Reserve winery gets a dedicated team member who builds the widget, experiences, and confirmation flow around how your tasting room already runs.
How payments & payouts workWhy Oxto Reserve
A reservation platform that knows your guest.
Oxto Reserve combines winery reservations with guest taste intelligence, built-in discovery, and a platform designed specifically for boutique wineries.
Pricing
Three tiers.
- Full winery profile
- Appear in discovery search
- Photo gallery
- Saves & visitor reviews
- Claim & edit anytime
- Everything in Free
- Priority placement in discovery
- Direct book links from profile
- Experiences, events & wine clubs
- Founder-led content & AI search
- Verified badge & full gallery
- Includes Oxto Verified
- Oxto-powered reservation platform
- Embeddable booking widget
- Guest taste profiles & preferences
- Guest insights & analytics
- Wine club & guest management
- CRM & system integrations
- Dedicated team member & custom setup
Who's on Oxto
Buyers with intent, not just interest.
The buyers building their wine identity right now are already on the platform, planning where to go next.
Where we are
Users across the entire country.
From Napa to the Hamptons, active wine lovers planning their next visit are already on Oxto.
Your guests are already looking.
Make sure they find you.
Discovery and reservations, on the platform built by someone in the wine business.















